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hotel BLUE is located oceanfront in Myrtle Beach, not far from many of Myrtle Beach’s popular attractions, restaurants and shows. With an array of rooms, efficiencies and suites available, hotel BLUE has something for everyone. Amenities include an indoor lazy river, large outdoor poolscape with sun shelves and Myrtle Beach’s first seasonal swim-up pool bar. Plus, guests can take advantage of the seasonal Proximity Lobby Bar and Café BLUE which proudly serves Starbucks coffee. Guests of hotel BLUE also have access to the Captain’s Quarters amenities, one block down, including indoor and outdoor pools, dining, and more.