Walk into their spacious store at 5958 Sunset Blvd. (US 378) and you're greeted by an impressive inventory: clubs, bags, shoes, gloves, balls, clothing and more. Koosa Golf also carries junior golf bags and a large selection of left-handed clubs, which figures, since Jimmy Koosa is a southpaw.
The store is also a hangout for local golfers of all ages, who come to buy, try putters, test clubs on the indoor hitting "range" (net) or just chat. Mickey does the selling and club-fitting, using a $10,000 Flightscope launch monitor; Jimmy mostly teaches in Irmo, but says, "I'm here if it's raining."
In fact, he's still bemused that they took the leap into retail. "I never believed in selling clubs," he says. "Too many students think they can ‘buy' a game, but most have clubs that don't fit them. But it was hard for me to say, ‘That won't work, you need to look at equipment.'"
Then 10 years ago, Jimmy Koosa opened a small shop at Weed Hill, which he said did so well that it surprised him. "I thought, ‘Wonder what another (better-traveled) location would do.'"
One Sunday morning in 2010, looking for sites near Lexington, he saw a "For Lease or Rent" sign and pulled in. Moments later, the owner drove up. "Dad told me, ‘I found the best place possible,'" Mickey says and laughs. "I don't always trust that."
It's worked, though. "I send Mickey business (from Weed Hill) and he sends me business (from the store)," Jimmy Koosa says.
"We just took what we'd done for years, doing it on a larger scale," Mickey adds.
Not so large, though. Where big-box stores sell equipment, and some do fittings, "we have big-box prices with local fitting and expertise," Mickey says. On one recent sale, Mickey spent two hours behind the launch monitor making sure a customer's 3-wood choice was correct. "We go farther with fitting than most," he says.
Jimmy Koosa says their major-brand equipment prices are competitive with bigger stores "because manufacturers dictate the (prices/markups)," he says. They bemoan "the horrors of online" because of the documented dangers of counterfeits or "remakes" that claim to be brand-name gear but aren't.
"Our prices are the same (as big-box stores), and we try to make a difference with personal service," Koosa says. "We're not herding cattle through here."