Located in the heart of Myrtle Beach, Broadway at the Beach offers more to do than any mortal could possibly pack into a vacation. The only problem at this 350-acre mega dining, shopping and entertainment complex is deciding what to do first.
Do you hit the slides and rides at Pavilion Park, home to the historic Herschell-Spillman Carousel and new thrill rides, or explore the upside-down world of WonderWorks with its 100 mind-blowing exhibits, glow-in-the-dark ropes course and extreme motion theater.
Maybe you’d prefer to check out the celebrities at the Hollywood Wax Museum Entertainment Center. This star-studded attraction also includes a mirror maze and walk-through zombie-infested haunted lab.
If animals are more your thing, begin your visit at Ripley’s Aquarium, where you can view every manner of aquatic critter, from slimy mudpuppies to slithering green moray eels. Not up close and personal enough? The famed attraction also offers visitors the chance to swim with stingrays and dive with sharks.
Or get your Mario Andretti on at Broadway Grand Prix, featuring seven go-kart tracks, along with six kids’ rides, two miniature golf courses, a rock climbing wall and the heart-stopping Sky Coaster.
And that’s just for starters.
You can also zip-line across a lake, take a wild ride on a jet boat, fly over Myrtle Beach in a helicopter, watch a minor league baseball game or catch a movie in an ultra theater boasting a three-story screen, surround sound and leather seating.
Nighttime entertainment is just as plentiful with a wide range of options, including the Carolina Comedy Club, Hard Rock Café, Wet Willies, Crocodile Rocks dueling piano bar and Oz dance club. Add to that Legends in Concert featuring fully staged live productions.
As part of a 20th anniversary makeover, the old Celebrity Square is being turned into a warehouse district with several new hot spots coming in 2016-17. Among them is American Tap House gastropub, Paula Deen’s Family Kitchen, the popular Dave & Buster’s and Wahlburgers, of reality TV fame.
Laid out as interconnected villages around a 23-acre lake, Broadway at the Beach also features other amusement rides, some 20 restaurants and eateries and more than 100 specialty shops with national and local brands.
Summer brings more fun with firework displays every Tuesday and Friday night, live performances and a host of events from face painting and fashion shows to family movie night and cupcake-eating contests.
It’s no wonder Broadway at the Beach is South Carolina’s No. 1 tourist destination, drawing more than 14 million visitors annually.